Who We Are
Business is about relationships, and creating a relationship with our clients is vital to our success as Internet Marketers. We aim to be an extended member of your team, part of your business family. In our opinion, this starts with you not only knowing what we do professionally but also who we are personally.
Mark Larsen, President and Founder
At 60, Mark’s is on track to be the coolest guy in the retirement home. But that will be a few years down the road. He is an avid video gamer, motorcycle enthusiast and loves spending time with his family. Paradoxically he is both an ex musician and an ex VP with one of Tennessee’s top banks. He has always been involved in some form of marketing and enjoys the creative aspects of website design and AdWords campaign development. “My goal is to help our clients be successful. To the degree that we are able to do this determines our own success.” He is a strong believer in doing what’s right for his customers and his team members.
Glenneth Reed, Project Manager and AdWords Specialist
A purse fanatic and Angry Birds devotee, Glenneth is an unusual breed and we like it! A native Knoxvillian, Glenneth earned two degrees at The University of Tennessee and still supports her team by wearing an obnoxious amount of orange. Glenneth lists her skills as organization, reliability, and follow through which makes her a perfect Project Manager for our team. Being Individually Qualified, she works our AdWords accounts and wants each customer to have the best return for their money. Her hobbies include social media, blogging, walking, and shopping. She is single-handedly trying to restore the economy.
Derek Shropshire, SEO Specialist
Derek is a wordsmith extraordinaire and has a keen eye for what it takes to move businesses to the first page of Google search results. Derek can often be heard saying, “Guess what I just got on the first page for this client!” Derek’s passion shows in the work he does for our clients. Derek graduated Summa Cum Laude from the University of Tennessee, and is a rabid Vols fan. In his free time, Derek enjoys Vols football, Braves baseball, fly fishing, reading, and spending time with his wife and two sons. He doesn’t like the texture of lotion. We don’t understand this, but we accept him the way he is. Derek likes beef jerky. Not the hard chewy stuff — the soft kind. If you want to build quick rapport with Derek, tell him your favorite novel is The Great Gatsby and express your undying affection for Ernest Hemingway.
Kristin Lighter, SEO Specialist in Training
Kristin has been involved in the IT world for over ten years. She is an experienced office manager and jack-of-all-trades in her previous positions. She has a B.A. in Economics from the University of Tennessee. She is on the Executive Committee of the Board of Governors at Club LeConte. She is a quick learner and a great new member of our team.

